Leaflets go in tourist information centres, museums, club newsletters, other people's shows and members' pockets. Most of them are picked up months before your gate opens.
Formats and quantities
| Format | Best for | Quantity | From |
|---|---|---|---|
| A5 | The standard event leaflet | 2,500 | £120 |
| A5 | The standard event leaflet | 5,000 | £180 |
| A5 | The standard event leaflet | 10,000 | £285 |
| DL folded, 6pp | Complex events, full timetable | 2,500 | £220 |
| A6 | Handouts at other shows | 2,500 | £120 |
Prices exclude design and assume 170gsm silk, printed both sides in full colour, with UK mainland delivery included. Larger runs quoted on request.
Print more than you think
Look at that table again. Doubling from 2,500 to 5,000 adds £60, not £120. The expensive part is setting the job up, not running the paper through. Going to 10,000 barely doubles the price of 2,500.
Running out of leaflets in April is a far more expensive problem than a few hundred spare in October.
Paper, and why it changes your VAT
We recommend 170gsm silk for almost every event leaflet. It feels substantial, it survives a leaflet rack, and it stays under the 250gsm threshold where HMRC starts treating printed matter as standard rated rather than zero rated. A 300gsm flyer feels slightly nicer and costs your organisation 20% more in VAT that most clubs cannot reclaim.
Two others worth knowing. A leaflet with a tear off discount voucher loses zero rating. So does anything used to gain admission. We flag it on the quotation rather than letting you find out from the invoice.
We are not the cheapest, and we will not pretend to be
You can buy 5,000 A5 leaflets online for less than we charge. If price is the only thing that matters, do that. We would rather say so now than take the order and disappoint you.
What you get here instead is someone who knows what a living history event needs, who will tell you when your artwork will not print properly, who understands why the VAT treatment matters to a volunteer treasurer, and who has not yet missed an event date. Across a programme, leaflets, banners and signage bought together, that is worth more than the difference.
Artwork
Send us a print ready PDF and we check it free of charge. Send us a Word document, a logo and a rough idea and we will design it properly from £185.